Author: Beverly Harvey
Beverly Harvey, an executive career coach and job search strategist for senior-level and C-level executives, is passionate about identifying her clients’ unique talents, crystallizing their brand, articulating their value proposition, and creating dynamic marketing materials and job search strategies to achieve a successful landing. She is the author of the book "Landing An Executive Position" and has contributed to 23 career books. >>>Certifications include: *** Credentialed Career Manager *** Certified Career Management Coach *** Certified Job & Career Transition Coach *** Reach Certified Personal Branding Strategist *** Reach Certified Social Branding Analyst *** Certified 360Reach Analyst *** Certified Executive & Leadership Development Coach *** Certified Job Search Strategist *** Certified Social Media Career Strategist *** Certified On-line Identity Manager *** Master Resume Writer *** Certified Professional Resume Writer

Career Planning

Three quotes from respected leaders may give you some inspiration regarding the importance of planning and goal setting.

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How Many Versions of Your Resume Do You Need?

In today’s economy where hiring decision makers are extremely risk adverse and will only consider executives who are a “perfect fit” for the organization, it is important to target your resume.

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Understanding the Hidden Job Market

Often referred to as the “hidden job market” this segment of unadvertised positions has been recently increasing. A few of the reasons why jobs may not be posted and thus, classified as “hidden” include:

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20 Dress Faux Pas That Can Jeopardize Your Interview Success & Undermine Your Credibility

Job search is marketing…and marketing includes packaging and presentation. You want your appearance and presentation to exude a polished, confident professional. When you’re interviewing, obviously, you want the interviewer to concentrate on your expertise, qualifications, and value you can bring

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5 Tips for Developing Your List of References

References can be among your most valuable assets. Your references can and cinch a pending job opportunity or unknowingly be your worst enemy and nix the opportunity.

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Tough Interview Questions

As a senior executive, securing the position you want in today’s job market is going to take some extra preparation. Be ready to shine by showcasing your expertise to your potential employer by thoroughly preparing for interview questions. The following

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Writing Success Stories

Whether you call them CAR (challenge, action, result), STAR (situation, task, action, result), PAR (problem, action, result) or OAR (opportunity, action, result) stories, these stories are a critical component in your resume, leadership addendum, positioning statement and other marketing collateral, as well as in your interview.

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Negotiating Your Severance Package

Most executives don’t want to think about it when they accept a new position, but with tenure averaging three to five years, it’s a near certainty that one day they will leave their new employer. While companies are not required

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Executive Branding Tip 10

Integrate your brand in to your career marketing materials. Weave your clear and compelling brand into your value proposition, accomplishment statements, resume, online bios and profiles, letters, website, blog, web portfolio, career biographies, positioning statements, leadership philosophy, and any other

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Executive Branding Tip 9

Create a strategy for developing brand equity. As in traditional marketing, your executive brand should remain consistent throughout all of your marketing channels to build brand equity. The positive feelings your target audience accumulates about you is what makes your

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