Unique Job Search Strategy for Extraordinary Times

While the job boards continue to list hundreds of job openings, responding to those positions as directed in the ad, seldom results in a response. What I suggest is that if the ad mentions the company’s name or the name of the person who posted the ad, try going to LinkedIn.com, ZoomInfo.com, or Ziggs.com and conducting a search on the company or recruiter to gather more information. Ask people in your network, “Who do you know who works in the ABC company?” or “Who do you know who might know a recruited named John Doe?” Of course, if the person you’re asking knows someone in the company or the recruiter, they will say so, but if not, these questions will trigger their brain to search its database to come up with a name. This is the open-ended question strategy that works much better than a question that will elicit a yes or no answer.

Your goal is to “network” yourself into the hiring company versus responding to the ad. Ultimately, you may still need to respond to the ad, however, if someone on the inside is on the lookout for your resume, you’ll have a much better chance of getting an interview. This strategy is working for several of my clients and they are winning interviews and getting offers.

To expand your network and gain the support you need, consider joining a job search support group. There are many job search groups supported by local churches and ministries, business and professional groups, trade groups and associations, civic organizations, universities and alumni groups, and chambers of commerce. There are also vocational services groups and government employment programs for the trade professionals and general workforce. Check your local newspapers and online websites to find networking and job support groups in your area.

To leverage your time and efforts, you will want to pick a group whose members are at an equivalent professional level as you. For example, if you’re a senior-level executive earning north of $200K, you’ll want to be in a group with similarly accomplished executives. Try to find a group with an educational component, a knowledgeable leader, professional speakers, and some type of accountability that can keep you moving forward.

In addition to a networking opportunity, these groups can boost your emotional well-being by providing a space where you can share your feelings, frustrations and experiences with other like-minded folks who understand your position, your emotions and your concerns.

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Beverly Harvey, an executive career coach and job search strategist for senior-level and C-level executives, is passionate about identifying her clients’ unique talents, crystallizing their brand, articulating their value proposition, and creating dynamic marketing materials and job search strategies to achieve a successful landing. Beverly is the author of the book "Landing An Executive Position" and has contributed to 23 career books. In business since 1991 ... and on the web since 1998, Beverly has worked with executives from global Fortune 500 corporations, small- and medium-size enterprises, privately held companies, family owned businesses, government agencies, and non-profit organizations. Certifications include: * Credentialed Career Manager * Certified Career Management Coach * Certified Job & Career Transition Coach * Reach Certified Personal Branding Strategist * Reach Certified Social Branding Analyst * Certified 360Reach Analyst * Certified Executive & Leadership Development Coach * Certified Job Search Strategist * Certified Social Media Career Strategist * Certified On-line Identity Manager * Master Resume Writer * Certified Professional Resume Writer Beverly completed Coach training through The Academies and the Career Planning and Adult Development Network. She studied personal branding under the international personal branding guru, William Arruda. Beverly is the Director of Job Search Academy and Instructor for the Certified Job Search Strategist training program for career coaches.

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