Beverly Harvey, an executive career coach and job search strategist for senior-level and C-level executives, is passionate about identifying her clients’ unique talents, crystallizing their brand, articulating their value proposition, and creating dynamic marketing materials and job search strategies to achieve a successful landing.
Beverly is the author of the book "Landing An Executive Position" and has contributed to 23 career books.
In business since 1991 ... and on the web since 1998, Beverly has worked with executives from global Fortune 500 corporations, small- and medium-size enterprises, privately held companies, family owned businesses, government agencies, and non-profit organizations.
* Credentialed Career Manager
* Certified Career Management Coach
* Certified Job & Career Transition Coach
* Reach Certified Personal Branding Strategist
* Reach Certified Social Branding Analyst
* Certified 360Reach Analyst
* Certified Executive & Leadership Development Coach
* Certified Job Search Strategist
* Certified Social Media Career Strategist
* Certified On-line Identity Manager
* Master Resume Writer
* Certified Professional Resume Writer
Beverly completed Coach training through The Academies and the Career Planning and Adult Development Network. She studied personal branding under the international personal branding guru, William Arruda.
Communicate your brand to intensify your leadership persona. You leadership brand communicates your identity and distinctiveness as a leader in your field. It communicates the value you offer. Your leadership persona is the single most powerful point of attraction. Companies…
Brand yourself to gain a competitive advantage. Branding is being known for making the most significant contribution in your particular area of expertise – it’s reputational power. If you’re high profile and well known … you’ll be the “hunted” rather…
A strong brand marketed enterprise-wide could help you retain your current position. The greater the number of people who could potentially fill your role in the company, the more disposable your appear. Begin now to position yourself as indispensable by communicating your brand to every executive above you in the organization.
Brand yourself as “THE” solution to a particular type of problem and back it up with demonstratable proof. The higher the perceived value you can create, the greater the compensation you can command.
Use your brand to drive and manage your career. Take a “proactive” stance rather than waiting until there’s a setback in your employment status or career that sends you into a tailspin. Proactive executives don’t feel that putting out fires…
Brand yourself to help you achieve your personal and professional goals. When your brand is in alignment with the work you do, you’ll feel rewarded and fulfilled. If you come home from work and feel like your job is draining…
During the complimentary teleseminar, I’ll also be introducing my new “Branding for Career Success” program designed specifically for executives who want to identify, communicate and market their unique brand. This eight-week program starting May 25th will undoubtedly position you in the market place and attract opportunities that align with YOUR brand, talents and expertise.
Never has the job market been so competitive and brimming with extraordinary talent. Today’s executive resume must be a professional marketing piece that sets you apart from your competitors. Gone are the days when you can compile a chronological history of your work experience and expect it to generate interviews. Your resume must be a marketing piece that is targeted to a specific audience and clearly demonstrates value.
Managing your online identity has become so critical that I eagerly signed up for this certification program presented by William Arruda as soon as I heard about it. While I try to keep up to date on new media, it’s…
In this highly competitive market, it’s critical that your resume and cover letter be specifically geared toward a specific opportunity. One size does not fit all! Customized marketing documents are crucial for senior-level executives. Following are several areas that will…
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